YOLI & OTIS
YOLI & OTIS.
This brand…we love.
I first came across this label on Instagram last year. First impressions…. can we have the whole range?? Honestly, I loved it that much.
I think what made this label stand out so much was its authenticity. Lena, the designer, has done a wonderful job of welcoming us into her every day life with her husband and two beautiful children. It also helps that she wears the brand herself and styles it in such an effortless way. This comes across in their truly beautiful Instagram account as we follow them from their home town in Byron, to their second home in Bali.
As you’re aware, we’re situated in a pretty beautiful part of the world down here. Dunsborough is small, coastal, seasonal, situated between endless beaches and vineyards. We’re pretty lucky.
We were drawn to Yoli and Otis as it reflects the very lifestyle we live. Soft cottons, linens, hand-sewn buttons, natural and imperfect dyes and hues…. Can we just live in Yoli and otis all year round?? I think we can.
We’re over the moon to announce we’ll be receiving our next drop of Yoli and Otis clothing next week. Back in stock…a few of our absolute favourites… The Edie Wrap Skirt…The Luella Pants…and some new styles…The Aiko Romper and Jon Cami in Cream Stripe. Yum.
See below for a thorough explanation of their Herbal Dye process and their overall Philosophy.
We hope you love as much as we do.
Our packaging is made from RECYCLED product, which uses less energy and water. By using recycled product, we are also reducing landfill which creates methane gas and other nasty air pollutants.
Our textiles for carriers and accessories are ORGANIC and grown with plants free of pesticides or genetic modification protecting the environment, our farmers and your children.
The standard chemical dyeing process uses over 8000 different chemicals in its various stages. Millions of children in the US receive up to 35% of their estimated lifetime dose of some carcinogenic pesticides by age five through food, contaminated drinking water, household use, and pesticide drift.
Not so at Yoli and Otis. We dye our carrier and accessory fabrics using only plants & herbs, renowned for their medicinal values. All waste water and solids are then recycled back into the production process.
The process of herbal dyeing was developed through extensive research on age-old dyeing methods practiced since the days of the Indus Valley civilization. Ayuvastra dyeing is famous for eco-friendly herbs being integrated in a fabric. In this process, natural textiles are dyed with herbs like Turmeric, Henna, Aloe vera and Indigo. In the whole process, no chemicals are used; the textiles are 100% safe and 100% chemical free.
To make the colors bright and fast, only natural mordants such as myrobalan, rhubarb leaves, oils, minerals, alum, iron vat are used. We do not use heavy metal mordants like copper, chrome, zinc or tin. Please note that in some instances, the lack of chemicals can result in small colour runs, or fading in areas where the natural mordant may not have taken to the fabric 100%.
By embracing this process rather than sacrificing it for a superficially perfect product, together we are making a difference to our environment, and our childrens wellbeing. For the above reasons we advise you to use environmentally friendly detergents when washing our items, and keep them clear of harsh chemicals/detergents as they will remove colourfastness.