SIR

Founded in 2015 by Bondi based Sophie Coote and Nikki Campbell, who encapsulated the Australian wardrobe into three categories; Separates, Intimates and Ready-to-wear, aka, SIR. Their collection showcases minimalist chic in dresses, separates, and swimwear, paired with iconic staple pieces such as blazers and shirts. Their seasonal capsules feature exclusive prints and timeless ready-to-wear shapes, with hints of seventies coastal glamour, inspired by their surroundings and love of travel.